Book's Detail
| Discipline of market leaders: choose your customers, narrow your focus, dominate your market | |
|---|---|
|
Michael Treacy and Fred Wiersema. |
|
| Statement of Responsibility | |
| Author(s) | Treacy, Michael. - Personal Name Wiersema, Frederik D. (Frederik Derk) - Personal Name |
| Edition | |
| Call Number | 658.8 Tre d |
| ISBN/ISSN | 0201406489 : |
| Subject(s) | Competition Market segmentation Quality of products Customer services |
| Classification | 658.8 |
| Series Title | |
| GMD | |
| Language | English |
| Publisher | Addison-Wesley Pub. Co. |
| Publishing Year | c1995 |
| Publishing Place | Boston |
| Collation | xvi, 208 p. ; 24 cm. |
| Specific Detail Info | |
| File Attachment | LOADING LIST... |
| Availability | LOADING LIST... |